In the administrative places of work of the 4 significant networks, sweeping adjustments are occurring and billions of bucks are at stake. Now invoice Carter, bestselling writer of The overdue Shift, is going behind the curtain to bare the internal workings of the tv undefined, taking pictures the genuine images of the larger-than-life moguls and stars who make it this type of cutthroat enterprise.
In a time of sweeping media swap, the 4 significant networks fight for the eye of yank audience more and more distracted by means of cable, games, and the web. in the back of boardroom doorways, tempers flare within the look for hit indicates, which frequently get at the air in simple terms by chance.
The fierce festival creates a pressure-cooker setting the place whatever can ensue . . .
NBC’s fall from grace—Once the undisputed king of leading time, NBC plunged from first position to final position within the scores during a unmarried season. what's going to be the cost of that collapse—and who can pay it?
CBS’s gradual and regular race to the top—Unlike NBC, CBS, lower than the management of CEO, Leslie Moonves, engineered some of the most magnificent turnarounds in tv background. yet during this ruthless global, you’re basically nearly as good as final week’s scores . . . .
ABC’s brilliant resurrection—Lost and Desperate Housewives—have introduced ABC the type of luck it may possibly in basic terms dream of some time past. So why don’t the executives chargeable for these hits paintings there any more?
The finish of the inside track As we all know It—In a stunningly brief time period, all 3 of the foremost community information anchors—Dan particularly, Tom Brokaw, and Peter Jennings—signed off, leaving executives scrambling for how to maintain community information proper in an period of 24/7 information.
Crazy Like Fox—They’re outrageous, unconventional, and sometimes off-putting, yet a growing number of individuals are looking at Fox exhibits. such a lot of all they retain gazing American Idol. How did Simon Cowell snooker himself right into a large payday? remain tuned . . .